Lesson 2: The API integration path

After completing the steps in this lesson, you will be able to:

• Build Trigger-based campaigns
• Update user profiles automatically or in real-time
• Add Campaign filters using event data
• Add custom campaign goals
• Import active users

This lesson covers the following tasks, designed to get your first Trigger-based campaign started:

• 2.1: Choosing user attributes
• 2.2: Choosing tracked events
• 2.3: Choosing a library
• 2.4: Implementing Connect for your test app
• 2.5: Building a campaign
• 2.6: Testing your campaign
• 2.7: Sending your campaign and reporting

Note: If you are already tracking user events using Amplitude.com or Segment.com, you can skip to lesson 2.5: Building a campaign.

Lets get started!