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Need an Integration for GA4 / Messaging Web Widget
Posted Oct 17, 2023
Whereas before there were Zendesk-supported ways of integrating the Web Widget (Classic) with Universal Analytics and GA4, there is no such solution for the contemporary Web Widget.
At this time, I have implemented a GA4 Custom Event using the Core Messaging Web Widget API but the callbacks in the API are very limited. For example, there is no clear way to listen for users sending messages via the Web Widget.
Tracking these interactions would go a long way toward justifying our use of Zendesk's chat capabilities from a marketing perspective.
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7 comments
Will Poon
Hi Thomas, thanks for the feedback, this is something we are hoping to bring to the Web Widget in 2024. I'll update this thread once we have more to share around timelines or if we have an EAP available.
Thanks,
Will
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Blaze Jemc
Will Poon Any updates?
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Will Poon
Hi Blaze, thanks for reaching out. Anastasiya Kastsiushkina on our team is working through the discovery for this feature and can provide some more details for you in due course.
Thanks,
Will
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Arrash D
Has there been any updates on this Anastasiya Kastsiushkina Will Poon ? We are trying to integrate GA4 with the web widget and are running into several issues
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Anastasiya Kastsiushkina
Hi everyone,
Thank you all for your inquiries about GA4 support. I'm pleased to share that it is indeed on our roadmap, and we plan to implement it later this year. I'll be sure to keep you updated on our progress and notify you as soon as it is released.
Best regards,
Anastasiya
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Abelardo Martinez
Ana, please update us and confirm if it is already available or if we have to wait longer.
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Anastasiya Kastsiushkina
Hi everyone,
Thank you for your continued interest and engagement with this feature request. We are continuing to prioritize work on this feature however our timeline has moved out to later this year. We do not have an exact timeline to give our customers as of now. We remain committed to our investigation and ultimate development of this feature. Please note that commitment and prioritization is always subject to change with our product development.
When we have moved into development and have a stronger sense of when this might be built, we will make sure to engage this thread again. Thank you for being valuable Zendesk customers and sharing your feedback with us!
Best,
Anastasiya
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