Carl Shepherd

I also agree that it is missing basic functionality to not be able to use automations and triggers on User fields.

We would like to inform users of events in their area based on their location, we could store their location in a custom field (or maybe a tag). Using automations we would be able to keep that location field updated using their IP Address info. We would like to provide custom messages in Zendesk Support tickets and in Zendesk Guide.  It would be even better if Zendesk simply built a system field for User similar to Language that gives location based on IP. It would be good if we could specify Country or State level (would be one or the other for all users) and also be able to specify how it's updated (unlike language, it's likely to change for some users) we could update location based on first ticket (and never change it automatically) or latest ticket, with the possibility to always override it manually and turn off automatic updating for a specific user. 

Please implement Automations for user fields and also implement a location field to capture the value of IP information.