This is far from ideal - many businesses are built around a country-specific customer experience and we should have a way to manage this from native Zopim.
FYI - the "official" workaround provided by Zopim support staff does not work on secure (HTTPS) pages as the code refers to a non-secure object (which is skipped on HTTPS pages and then fails any IF statements that follow for geolocation). Further, it seems that I can't just change the HTTP reference to HTTPS as the target websites that Zopim recommend have no SSL certificate installed... This is what happens when you rely on third party services!
The official workaround suggested by Zopim uses this object (not secure!):
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