Marc Soares

Hi @.... Thank you for the suggestion. The documentation is not entirely comprehensive, but I think I can see how we can send events to GA4 using the method described here: https://developer.zendesk.com/documentation/classic-web-widget-sdks/web-widget/getting-started/customizing-web-widget-events-tracking-to-third-party-analytics-services/.

Since this would require custom development effort, can you provide an update on when Zendesk will natively support GA4? Universal Analytics is being sunset, and your clients are already deploying GA4. It would be advisable for you to support GA4 as soon as possible.

@... We can add the GA4 config tag through GTM, but how can we track all of the widget events as listed in the article above? Will Zendesk push all of these events into the data layer so that we can configure corresponding GA4 event tags in GTM?

Hi Dave,

I'm aware that GA4 is not currently supported, which is why I asked whether it is on the roadmap. GA4 was released in October 2020. When can we expect Zendesk to support GA4 natively? I'm asking about the Chat widget specifically.

The documentation you linked to seems to apply only to a Zendesk Help Center. If GA4 support is not on the roadmap, please let me know how I can provide feedback to the product manager for the chat widget.

Thanks,

Marc

Is support for Google Analytics 4 properties on the roadmap? Ideally, we would prefer if the Zendesk widget could send events into the data layer for Google Tag Manager. This way, we could configure the data to be sent to both Universal Analytics and GA4, which is currently the recommended setup for Google Analytics.