Monitoring email open rate and link clicks

Sell helps you gauge whether you are actually interacting with the recipients of the email messages that you send from Sell. By clicking Viewed, you can see if the automatically tracked email messages have been opened, and by clicking Clicked, you can see if the links contained within them (if any) were clicked.

This article covers the following topics:

• Checking if emails have been opened
• Checking if links have been clicked

Checking if emails have been opened

In Sell, you can use the Viewed feature to gain an overview of how many sent emails are opened.

To view if emails have been opened

1. On the Sell sidebar, click Leads, Contacts, or Deals.
2. Click the lead, contact, or deal that you want to monitor.
3. On the Activity feed tab, you can see if the emails you sent have the Viewed () icon next to them. The number indicates how many times your email message has been opened.

You can also see this information in your list of email messages in the Communication Center.

Note: Viewed numbers can sometimes distort depending on the email provider or web browser your email provider is using. This could be due to a spam filter clicking your links or emails; the web browser not tracking new openings of the same URL; browser extensions and plugins creating a conflict and distorting the viewed numbers; or the recipient's email client blocking images (in which case tracking cannot detect if the recipient opened the email or not).

Checking if links have been clicked

Using the Clicked feature in Sell, you can better understand how many of the links in your sent emails are being clicked by the recipients.

To view if links have been clicked

1. On the Sell sidebar, click Leads, Contacts, or Deals.
2. Click the lead, contact, or deal that you want to monitor.
3. On the Activity feed tab, you can see if the links in the emails you sent have the Clicked () icon next to them. The number indicates how many times the links have been clicked.

Note: View and click tracking is only available for email messages sent from Sell. For email messages sent outside of Sell, the number of views and clicks is replaced with the note ‘Sent outside of Sell’.