Zendesk Sell provides the ability to create a hierarchy of company subsidiaries and divisions. You do this by defining parent and child relationships between the company contacts.
Defining a company hierarchy enables you to view, track, and manage all those related company contacts. For example, this allows sales professionals selling to companies with multiple subsidiaries, or to customers working with various businesses, to better track and manage revenue alongside communication across contacts and deals.
You can define a relationship between company contacts when adding new company contacts or by editing existing company contacts.
When you define company contact relationships, those relationships are also displayed on the contact cards for those companies. You can view a parent company’s child companies and also create new child relationships with other company contacts.
You can create multiple levels in a company hierarchy. For example, a company contact that is defined as a child can have its own child company contacts, making it a parent of those companies.
To define and view hierarchies, see Creating a hierarchy view with Sell smart lists or Explore.