Using customer satisfaction ratings (Professional and Enterprise) Follow



  • Avatar
    Andrew Evans

    I'm getting a lot of survey responses about our product versus how the support agent actually handled the interaction. Is there a good way to split that feedback out? Like a first box that says something like "How would you rate the PeopleMatter product that you called about today?" and THEN the "How would you rate the person that helped you in Support?"



  • Avatar
    Wilfred Hoogendoorn

    Hi guys,

    Maybe the answer is given already, but i have a lot of costumers who say that the link doesn't work. We are currently working with the URL shortcode. {{satisfaction.rating_url}}

    A great amount of users reports that the satisfaction link doesn't work. Is there any other way to get feedback with comments within the e-mail template? 

  • Avatar
    Jessie Schutz

    Hey Wilfred! 

    The first thing that springs to mind here is that you probably have a trigger set up to close the ticket at the same time that the survey is sent out. Once the ticket is closed, a satisfaction rating can't be registered so the link won't work.

    Can you confirm whether this is the case in your setup?

  • Avatar
    Bill Cicchetti

    Is there any way to embed the fields that are in the pop-up webpage when you click on the "Good Im satisfied" and "Bad..." in the email so the user doesnt have to deal with another webpage.


    I know from personal experience when I get links like those that are being sent in the surveys,click on an option , and get presented with another webpage I feel like Ive been tricked into providing a simple "yes" "no" to additional info. Even if I don't want to add anything I still have to close out the webpage.  I then avoid that email from that ;point on.


    Id rather have the user the option to add the comments and reason for bad experience in the email if possible

  • Avatar
    Madison Davis

    Hi Bill! Unfortunately the {{satisfaction.rating_section}} is a placeholder that by default opens a new window (as are the {{satisfaction.positive_rating_url}} and {{satisfaction.negative_rating_url}}). I definitely think that's valid feedback, though, and would recommend you post your use case in our product feedback forum! With the recent release of satisfaction reasons, it's easy to see how feedback about this particular feature has influenced development, so voicing your personal experience is highly recommended.

  • Avatar
    Angus Chan

    Hi Zendesk team,

    We are not setting up the satisfaction scroll and we found that the page opened by temporary link does not have the same look-and-feel of our current HelpCenter. Is there any way to change how the page looks like?

  • Avatar

    Hi Angus!

    I wish i had better news, however the Satisfaction Rating landing page end users are directed to when selecting the rating link is separate from Help Center and therefore not editable or impacted by your Help Center's theme and appearance.

    Our Product team however is in the process of improving the look and responsive of the satisfaction rating page and there should hopefully be noticeable improvements soon!  

  • Avatar
    Angus Chan

    Hi Rebecca,

    Thanks for getting back and I hope the function will be available soon. I found the satisfaction rating page of does look similar to that of your own HC so I believe you are already working on this :)

  • Avatar
    Lorin Rivers

    As an agent, I would love to be notified when a customer submits a satisfaction rating.

    As an admin, I’d love to be able to remove a bogus satisfaction rating—for example, when a customer of our customers doesn’t like the support they got from our customer, nothing I can do to make it better.

  • Avatar
    Paul Meelen

    The satisfaction reports are now limited to 90 days. Is there another option possible so i can get the reports from last year (instead of doing it in steps/filter to max 90 days)?

  • Avatar
    Wouter van Gessel


    • We are wondering why the email widget for the ratings don't include images?

    • In the community tip from Andrew Mills, there is a way to implement this. But we're afraid that it won't work with text-only clients, or SPAM filters?

    • What is the reason that you don't have images in the rating request by default? and do use this in their review email requests to guests for example, so it should be possible?



  • Avatar
    Ryan Winkler

    Hi Wouter!

    Your second point is one of the main reasons why we stick to text only -- to maximize compatibility with email clients and to avoid any sort of formatting errors for our 91,000+ clients.

    The article you found is exactly where I would point you to for customization of those links -- It's been widely used and effective for many that have used that tip (though be aware, any user submitted tips aren't supported by us (or is support for any customizations), so use at your own discretion).

    Adding these images would be no worse than standard signature images -- but as you've indicated, may be something that MIGHT get filtered.

    If you're concerned about deliverability in general, I would point you to increasing the trustability of your emails in general (SPF and DKIM records would be the way) Here are two articles for that directly:


    so quick recap: We use plaintext to avoid formatting issues, but adding your own images shouldn't affect the email too much, anything non-plaintext may run into that (there is no 100% safeguard).

    Hope that helps! If you'd like expansion on this, feel free to reach out to us directly!


  • Avatar
    Wouter van Gessel

    Thanks for the clear reply!

  • Avatar

    Hi All


    I have a very important query :-

    I understand how surveys work and triggers etc. What I am looking for is :-

    Is there anyway we can track the average satisfaction rate for one particular customer instead of the whole queue. And can that be displayed at the account level.

    For example I have 500 customers but I want to see their individual Satisfaction Survey Percentage on the main account page where all tickets are visible.




  • Avatar

    Hi Raulshipu!

    While it is possible to get the satisfaction rating for an individual customer, it is not possible with default functionality to display it within the Support ticket interface. The closest option would be creating a dashboard and viewing in the Insights tab of the Reporting menus. 

    To create a satisfaction report of an individual your report could look something like this: 



    Here's our resource on Agent and end-user attributes

  • Avatar

    Hi - is there any way to send out the surveys at a random interval, rather than for every solved ticket? I would like to gather feedback without inundating end-users with a survey each time. Say for example, send the survey after every 10 tickets or choose a few random tickets a month to send the survey for.

  • Avatar
    Monica Aten

    Hi LW,

    I asked the same question and was told that there is no built in mechanism at this time to do so.

    Support found the following related discussions about the functionality you and I are looking for:

    I highly encourage you to vote for that request and then share your use case in the discussion.

  • Avatar
    Monique Foy

    Can you create the CSAT to go out based on brand?

  • Avatar
    Graeme Carmichael


    You can restrict your satisfaction ratings by modifying you trigger or automations to include the condition:

    • Brand is....XXXX

    So the survey will only be sent out for the matching brand.

Please sign in to leave a comment.

Powered by Zendesk