Adding social media buttons to your emails

You can add buttons to your email notification templates to help your customers discover and connect to your social media channels. These buttons, which link to your Facebook, WhatsApp, or Instagram channels, are added to the signature at the bottom of every customer-facing email:

Note: This feature is not available for trial accounts, or accounts that have been deemed abusive.

If your account meets these requirements, adding the social media buttons is a simple process.

Social messaging buttons are added to email templates on a per-brand basis, so you’ll need to perform the steps below for each brand you want to add the buttons to.

We recommend enabling your social messaging channels in the Agent Workspace before implementing this feature, so you can accept and respond to support requests sent through those channels. Without social messaging enabled, these buttons will add links to your social media pages, but no ticketing functionality.

Note: Before adding the social messaging buttons to your email template, make sure the template includes the {{footer}} placeholder. See Changing the appearance of HTML emails for more information.

To add social messaging buttons to a brand’s email templates

1. In Admin Center, click the Account icon () in the sidebar, then select Brand management > Brands.
2. Expand the brand you want to update.
3. In the Social buttons section at the bottom of the brand’s management page, click to enable the social media buttons you want to add to the email template.

   

4. Enter the link to each social channel you’re enabling.
5. Click Save changes.

The buttons are immediately included in any new end user-targeted email notifications for that brand: