Gather badges allow you to recognize the important people in your community. You can create badges to call out special titles and achievements by using built-in badges, and use the Badges API to create new badge categories.
- Badges are enabled by default in your community, and are unique to each brand. You need admin rights to enable badges, (see Enabling Gather badges).
- When badges are enabled, you can (as an admin), create badges, (see Creating Gather badges).
- When you've created your badges, any agent can start awarding them to members of your community, (see Awarding Gather badges).
- Community members can see badges next to their profile picture, (see Viewing your Gather badges).
About badge categories
Not all badges appear and behave the same way. Badges are allocated into categories, which are used to differentiate them, for example, in the Help Center theme and the REST API.
- Titles: represented as a text label next to the user's profile that denotes the role of the user.
An example title might be Community Manager or Developer.
- Achievements: represented with an icon next to the user's profile that denotes what the user has done.
An example achievement might be for a certification, such as Zendesk Certified Administrator, or for participating in a beta or early access program, such as Key Tester.
Zendesk has created some example badges to help get you started, you can read more about these categories and learn more about example badges you can use in your community in Gather help.
Best practices for planning and creating badges
- Think about what you are trying to achieve with your badges - do you want to encourage people to contribute, to help test, or to reward your most active members? When you know what you want to reward, you can plan your badges around your model.
- Plan the initial set of badges that you think you'll need, rather than creating them one at a time.
That way you can use consistent language and create a consistent set of icons.
- If you are planning to award badges based on milestones, consider the range of badges that you want to create before you start awarding them.
For example, you might want to award a badge when a user has created their first 5 posts, another badge when they've created 20 posts or comments, and so on. When you have your set, you can start awarding the badges based on the criteria.
- Keep the badges simple.
Add a meaningful name and description to each badge so that users know why they are receiving them, and make it obvious what each one means.
- Take the time to create consistent and professional icons for achievements.
Achievement badges sit next to one another in the user profile, so using a specific palette of colors and style is important.