Reusing content with content blocks

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  • Paul LaBarbera

    Are images allowed in content blocks?

  • Nicole Saunders
    Zendesk Community Manager

    Hi Paul -

    Images are not enabled in Content Blocks at this time, though we do plan to add them in a future release.

  • Reid Rademaker

    Is there a way to use content blocks in KC article templates?

  • Matthew Erickson

    Does the article need to be published to 'Everyone' in order to be able to enable content blocks? I'm trying to test something in a content block but it's not giving me the option. I only see the option in articles that are published and visible to everyone.

  • Ryan McGrew
    Zendesk Product Manager


    Nope, you should be able to enable content blocks on any article. If you're running into this issue we may need to raise a ticket to look deeper into it. Let us know and we're happy to help.

  • Juraj Jarmek

    Hello @...,

    Please note that we, unfortunately, can not use content blocks in templates, because content blocks only integrate into articles themselves.

    Have a great day and stay safe!

  • Caylee O'Neill

    Is there a place where you can go within guide to manage the content blocks? or do they need to be managed within an article?


  • Bernt Sigve Ravndal


    Any plans for making it possible to place content blocks in a table, or/and making a table to an content block?

  • Grace Chen

    we operate multiple brands so how can I include URL in the content blocks to be reused and directs user to the brand they are on?

  • Paige Barnett

    Do content blocks support video links and updates/changes to those? 

  • C.W. Holeman III

    The most useful function of Content Blocks would be to allow us to permission various pieces of an article backed on client org/etc. Will/When will permissioning be supported

    Content block 1 (permissioned to Diamond clients) "Support is offered 24/7 at this phone number:..."
    Content Block 2 (permissioned to silver clients): "Support is available Mon-Fri. 6am - 6pm."
    Is this supported? If not, will it be?
    Also, needing to edit Content Blocks from within an article is kind of a hassle.
  • David Bjorgen

    For purposes, Content Blocks won't be useful until they can:

    • Contain mixed content (images, tables, the ability to add CSS styling such as divs and classes, etc.)
    • Be editable using the source editor
    • Be managed in a central location
    • Be reused across multiple brands
  • Ad Astra Support

    Looking forward to getting my hands on this new functionality! I know this is a long shot, but any chance we can use content blocks in Community posts?

  • Jen Ma

    Hi! I was wondering has this feature being released yet or is still only EAP.

  • Cheeny Aban
    Zendesk Customer Care
    Hi All, 

    We’re happy to announce the release of content blocks - a simple way to create, manage, and reuse content. A feature that we are gradually releasing to all our Enterprise customers. More information can be found here: Announcing content blocks, a simple way to create, manage, and reuse content

  • C.W. Holeman III

    David Bjorgen

    You've pretty much nailed the gaping holes.

  • Kelly

    David Bjorgen

    So glad you pointed this out. The rabbit hole of help articles led me to believe that you could use it across multiple Help Centers, so I upgraded my account, but quickly downgraded after reading your post. There really needs to be a solution that takes the work out of having to update the same information under multiple brands.

  • Dave Dyson

    Hi David Bjorgen

    Thanks for your feedback above – for better visibility to our product team, would you mind posting this to our Feedback on Guide topic (ideally, using our Product Feedback Post Template to format your feedback)? That way others can upvote and comment on your idea. Thanks again! 

  • Bryan Funk

    Only available for enterprise? This is an essential feature and expected functionality by most users in today's world even at a base tier of software.

  • Gwendy Richard

    Too bad this is only for Enterprise users. We use Professional and this would be a great feature for us. Any chance you will make this available for Professional too?

  • Jann DiPaolo

    If I need to add a link to another Help article within a Content Block, selecting Add Link, then Link to Help Center Articles only displays the last 5 articles that have been edited.
    This means that if I need to add a link within a Content Block, I either have to edit the article to link to so it shows in the list, or I have to add it as a URL.

    Is there any way to see the HTML within a Content Block?

    And what is Code Block used for? I cannot find any information on this in the help.

  • Bri Fitzgerald
    Zendesk Customer Care
    Hey Jann! Content blocks cannot be modified using HTML, so you'll have to use the picker to choose from the most recent articles, or copy/paste the desired URL. If you have a moment, I'd recommend sharing your feedback with the community: Feedback - Help Center (Guide)
  • Sam Johnson

    Hey team,

    Is there currently a way to enable content blocks for all articles? Making more use of them but getting frustrated having to enable it each and every time.

  • Dane
    Zendesk Engineering
    I definitely agree with you on this one that it will be better if this can be enabled for all articles at once. However, that feature is not yet available. Would you mind posting your use case to our Feedback on Support topic? We have a template you can copy and use in your post. Thanks!
  • Boris Fernandez

    we need to reuse contents accross several different sections and we are building articles with blocks. We have an issue with blocks because we simply cannot use them with image.

    So at the moment we have no other solutions to copy-paste articles to put them in different categories and section and to maintain several different articles who are basically the same.

    Is there a way around the block lack of image support ?

    Will this feature be added soon ? 

  • Jupete Manitas
    Zendesk Customer Care

    Hi Boris, thanks for writing in! 

    Content block for images is still not available currently but I checked the comments from these articles creating and inserting reusable information with content blocks and Managing content blocks in articles that content block for images is already in the plan and hopefully this will be released this year. There is no tentative date yet but we recommend posting a product about this in our community -  Feedback Help Center - Guide to engage with other users who have similar needs and discuss possible workarounds. Conversations with a high level of engagement ultimately get flagged for product managers to review when they go through roadmap planning. Thank you and we hope this helps! 


  • Amoreen Armetta


    Is there now an ETA for using images in the content blocks feature? I also posted in your community. 

    Additionally, will the feature support videos and GIFs? 

  • Ed Fry

    Is there a way to automate finding repeated content that could appear as Content Blocks?

  • Cristina Núñez

    Hi Nicole Saunders Do these content blocks work with third app integrations such as Lokalise? I am trying to translate one of our articles containing blocks but I am not able to do so. Any tips for that? Thanks!

  • Heather Firth

    I'm using bookmarks to show sections in a long article, but when I add a bookmark to a content block, it gets removed when I save it. Does anyone know how to do this?

    My code is:

    <h2><a id="title2"/>Title2</h2>

    But once I save it, it removes the <a id="title2"/>


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