You can add buttons for select social channels to your email notification templates to help your customers discover and connect to your social media channels. These buttons are added to the signature at the bottom of every customer-facing email.
Important: You can't add social media buttons when you are on a trial plan.
Social messaging buttons are added to email templates on a per-brand basis, so you’ll need to perform the steps below for each brand you want to add the buttons to.
Add your social messaging channels before
implementing this feature, so you can accept and respond to support requests sent
through those channels. If you don't add social messaging channels, these buttons will
add links to your social media pages, but the pages will not have ticketing
functionality.
Note: Before adding the social messaging buttons to your email
template, make sure the template includes the {{footer}} placeholder. See Changing the appearance of HTML emails for
more information.
To add social messaging buttons to a brand’s email templates
- In Admin Center, click
Account in the sidebar, then select Brand management > Brands.
- Expand the brand you want to update.
- In the Social buttons section at the bottom of the brand’s management
page, click to enable the social media buttons you want to add to the email
template.
- Enter the link to each social channel you’re enabling.
- Click Save changes.
The buttons are immediately included in any new customer-targeted email notifications for that brand:
15 comments
Oscar Maynard
Will we see a Twitter button added to this?
2
Carl Taylor
This doesn't seem to be working for me. Do you have to add all 3 channels ? As we only use facebook.
0
Sabra
Hey, @..., great question! Right now, we don't have support for a Twitter button, but I encourage you to create a new post in the Support Product Feedback topic in our community to engage with other users who have similar needs and discuss possible workarounds. Conversations with a high level of engagement ultimately get flagged for product managers to review when they go through roadmap planning.
0
Sabra
Hey @...! You do not need to add all 3 channels in order for this to work. The buttons will only show in your email if you have the {{footer}} included in your HTML email template. For more information about editing your HTML email template, check out this article: Customizing templates for your email notifications
0
Stephanie Ng
Hi Sabra, I have the same issue where the icon is not showing. May I know what will need to be inserted in the {{footer}}? thanks!
0
Sabra
Hey Stephanie! You just need to include the {{footer}} placeholder in your HTML template as shown below -- nothing else is needed 😊
0
Stephanie Ng
Thanks Sabra, in this case, I have already done both steps (adding the footer placeholder to the HTML template and updating the social buttons of Brands) and buttons still did not show up on emails. Please advise.
0
Stephanie Ng
Hi Sabra, It's working now thanks!
0
Leo Medalla
can we add Facebook, Instagram as well as Yelp. on our Footer?
1
Greg Katechis
Hi Leo Medalla! Facebook Messenger and Instagram are available options there, however Yelp is not something that we have available.
0
Jessica Fong
Can the email ticket be solved if customers reached out using the social media buttons? Otherwise, we will be doubling the work to serve one customer. Thanks
0
Dainne Kiara Lucena-Laxamana
Hi Jessica Fong,
The purpose of the social media buttons in your emails is just to provide a redirect link to your social media pages. It won't automatically create a ticket & they'd have to reach out to you like any other ticket. There's no option at the moment to know how they got to your Facebook/Instagram or Whatsapp page.
0
Andrew C.
Is there a way to change the copy from "Message us on..." to "Follow us on...."? It seems silly to tell a customer to message us on a different channel and cause duplicate tickets. We've seen some duplicate tickets and some confusion caused by this.
1
Nacho Santana
It is not possible to modify that message natively in Zendesk. I will recommend leaving your feedback with your use case. We value your opinion, and the product owner will review this feedback for future implementations.
0
Stephanie Schober
I completely agree with Andrew. I gave the feedback here https://support.zendesk.com/hc/en-us/community/posts/7153920379930
0