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Adding and configuring the Apple Messages for Business channel



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Aimee Spanier

Zendesk Documentation Team

Edited Jan 23, 2025


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6 comments

Zendesk isn't listed as an official partner in the list of selectable partners to even get my business ID. I’ve contacted support and they seem just as confused as me. 

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Aimee Spanier 
In order to complete the Messages of Business account in the Apple Business Register portal, it is  required to select a messaging provider.  
Zendesk does not appear on the list 

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Kelly Danner

Zendesk Customer Care

Hi both - this will be updated on the Apple platform shortly, hopefully within a week.  In the meantime, I'd recommend getting started on documenting your use cases and channel strategy, and familiarizing yourself with Apple's capabilities, as Apple's requirements to be approved as a brand are quite extensive - https://register.apple.com/resources/messages/messaging-documentation/end-to-end. 

I'll post a public announcement once they've updated their MSP list. Thanks for your patience!

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Hey Kelly Danner - we have had ABM implemented for a while now via SunCo. Does this change anything for us?

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Kelly Danner

Zendesk Customer Care

Hi Sagi Welzman  and Jake M  - this has been updated by apple, you should be all good!

 

Lauren Benkov  - nope, you're good to go :) You should see apple in your channel list in the admin center now. You also do have access to that App mentioned above which can help build a library of rich templates to use to further expand your customer experiences.

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Thank you Kelly Danner !

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